HPE

Brand Partnership

  • Branding
  • Design
  • Live Action

MAKING THE COMPLEX SIMPLE

Across all the work with our long-term partner Hewlett-Packard Enterprises (HPE), our goal remains consistent: bring their complex capabilities to life with clarity and impact. Distill, then create.

Our collaboration has been on two fronts: creating a broad-reaching identity system for the brand + writing and producing films that beautifully communicate HPE’s technology to consumers, vendors, and internal stakeholders.

building a brand hub

In creating a graphic architecture and motion toolkit, we developed a complete system for HPE partners and employees that was clearly explained, methodical, and easy to use. The goal was for them to feel creativity and confidence when working with every component of the brand.

brand central

In creating a graphic architecture and motion toolkit, we developed a complete system for HPE partners and employees that was clearly explained, methodical, and easy to use. The goal was for them to feel creativity and confidence when working with every component of the brand.

bringing stories to life

A consumer-centric approach for traditional B2B deliverables. We are consistently adding to HPE’s library of creative content. With strategy, script development, design, and live action — we craft compelling stories of tech advancement that engage targeted business prospects and employees at every level.